British Airways (BA), the largest United Kingdom airline company, concluded agreements with travel
agents accredited by the International Air Transport Association (IATA) established in the United
Kingdom, in order to sell its air tickets to travellers. Under those agreements,
travel agents receive a basic commission for BA tickets sold and benefit from
other additional financial incentives; in particular a performance bonus calculated by reference to
the growth of sales of BA tickets from one financial year to another.
On 9 July 1993, Virgin Atlantic Airways, a rival airline company, lodged a
complaint with the Commission against those agreements.
Following the Commission's enquiry and investigation procedure, BA adopted a new system of
performance bonuses applicable from 1998. Over and above the new basic commission rate
of 7%, each agent was able to obtain an extra commission of up
to 3% on international tickets and 1% on domestic tickets. For each percentage
point improvement in results in relation to the reference rate of 95% of
the tickets sold the previous month, the agent was granted, in addition to
the basic commission, an additional commission of 0.1%, applicable not only to additional
revenue generated but also to all sales of BA tickets during the reference
period in question.
On 9 January 1998, Virgin lodged a second complaint with the Commission against
that new system of financial incentives.
By decision of 14 July 1999, the Commission ruled against the agreements and
incentive schemes established by BA as constituting an abuse of its dominant position
on the United Kingdom market for air travel agency services and fined BA
6.8 million euros. According to the Commission, the effect of the performance reward
schemes is to encourage United Kingdom travel agents to maintain or increase their
sales of BA tickets, in preference to sales of tickets of rival airlines.
BA brought an action against that decision before the Court of First Instance.
The Court of First Instance dismisses BA's action.
BA first challenged the competence of the Commission to take the decision of
14 July 1999, by reason of the collective resignation of its members on
16 March 1999, whereas the new Commissioners were not appointed until 15 September
1999. The Court of First Instance holds that the Commissioners who resigned remained
in office during that period and that they retained their full powers until
they were replaced.
To the argument that BA suffered discrimination through being the only airline proceeded
against, whereas other carriers applied the same systems of financial incentives, the Court
of First Instance replies that the fact that the Commission has made no
finding of infringement against those other carriers does not warrant lifting the finding
of an infringement established against BA. Where the Commission is faced with conduct
reputedly contrary to competition law on the part of several large undertakings in
the same economic sector, it is entitled to concentrate its efforts against one
of the undertakings in question. If BA considers that other air carriers apply
systems of financial incentives similar to its own, it can always challenge the
decision of the Commission to take no action on the complaints which BA
itself lodged against its competitors.
The Court of First Instance holds that, in establishing the dominant position of
BA, the Commission was right to regard the United Kingdom market for the
air ticket distribution services supplied by agencies to airlines as the relevant market.
Travel agencies constitute an indispensable distribution channel for airlines and therefore represent a
distinct market for services. It is therefore in its capacity of buyer of
services for distributing its tickets to travellers that, in the United Kingdom, BA
holds a dominant position on that sectoral market.
BA has also challenged the existence of a dominant position and the existence
of an abuse. The Court, on the other hand, considers it to be
established that BA holds a dominant position on the United Kingdom market for
air travel agency services, taking account of the number of seats offered by
BA, the number of its flights, the quantity of BA tickets sold by
United Kingdom agents, and the number of passenger-kilometres flown on BA flights.
As for the existence of an abuse, the Court of First Instance points
out that abuse of a dominant position may consist in applying dissimilar conditions
to equivalent transactions with other trading parties. It considers that that applies to
BA's performance reward scheme because the latter could entail, in relation to United
Kingdom air travel agencies, the application of different commission rates to an identical
amount of revenue, by reason of a rate of increase in sales of
BA tickets which would differ from one agency to another. In addition, the
Court of First Instance finds that this performance reward scheme has the effect
of restricting the freedom of United Kingdom agencies to supply their services to
the airlines of their choice, and thus of limiting access by BA's competitor
airlines to routes to and from United Kingdom airports, without that system being
based on any economically justified consideration. The Commission therefore correctly concluded that BA
had abused its dominant position.
Finally, the Court of First Instance confirms the amount of the fine imposed
on BA.
Note: an appeal, limited to questions of law, may be brought before the
Court of Justice of the European Communities against the decision of the Court
of First Instance, within two months from the date of its notification.
Unofficial document, for media use only, which does not bind the Court of First Instance. Available languages: All. The full text of the judgment can be found on the internet (www.curia.eu.int ) In principle they will be available from midday CET on the day of delivery. For additional information please contact Christopher Fretwell Tel: (00352) 4303 3355 Fax: (00352) 4303 2731 |